Lessons from 20 years as an entrepreneur

In 2006, I was MD of a small creative agency in the UK. It wasn’t your typical route into an MD role.
I’d returned from 2 years overseas, traveling around Latin America, Australia and NZ. Instead of returning to London—where I’d made quite a lot of money in a job I didn’t like—I decided to move to Southwest England. My dream was to buy a second-hand estate car and a windsurfer, rent a small cottage by the sea, and write.
The reason I picked Southwest England was my twin brother. He’d taken a job with a yacht manufacturer a few years earlier, and was constantly telling me how great it was down there.
Luckily for me, that yacht business had a supplier – a small creative agency, called DNA Advertising, which did most of its creative work. Thanks to nepotism, DNA hired me as an account-manager/copywriter/salesman/tea-maker.
I didn’t get to do much writing, truth be told, but what I did get was a fast-track education in business.
Back then I was nothing if not self-assured. After only 3 months in the job, I was precocious enough to tell my new bosses that either I needed to become an owner and director of the agency, or I was leaving.
Somehow, they agreed.
Here’s what happened next:
- I got a 10% stake in the company.
- They appointed a 70-year-old captain-of-industry as my mentor.
- I received an incredibly rapid education in business.
- 5 years later I exited.
- Overnight I learned the value of ownership versus salary.
- So I put some cash to work in my first angel investments.
- Growing in confidence, I started Medra Capital with a friend.
- We invested $1.5m into 13 startups (some great picks/mistakes).
- On a roll, I raised $2m for my own startup.
- 2yrs later, I shut it down (N.B. THIS is what “humbling” means).
- I took a job, having said I’d never again work for someone else.
- I spent at least 18 months trying to regain my mojo.
- Eventually I realised there was value in the bad, as well as good.
- So we launched DQventures to help others avoid such failures.
The surprising thing is, along the way, the dream of writing disappeared. Aside from odd moments thinking about writing a novel, I never gave it much thought. But, as things turned out, more than 50% of the work I do for DQ now involves… writing.
Funny how things turn out.
What’s the moral of the story?
I guess it’s a combination of:
- If you don’t ask, you don’t get.
- The best thing a job can provide isn’t payment…
- …It’s knowledge and experience.
- But the most likely route to wealth isn’t a job, it’s ownership.
- However, no matter how good you are, startups are very hard.
- …So is early-stage investing.
- To get ahead, lean into what you love and what you’re best at.
- And be patient…
- With luck, maybe your dream will eventually come true.


